Unlock your potential with our services
The plan the rest of the work runs on: who you are talking to, what you are known for, which channels are worth the effort, and how we will know it is working.
Photography, video and stills shot in your venue, made to the plan rather than to whatever the week happens to throw up.
Raw footage cut into something people finish watching, in the formats each platform actually rewards.
The designed half of a feed: menus, offers, announcements and anything that has to be read rather than just looked at.
Captions, offers and announcements written in your voice, in the languages your customers actually use.
Everything goes out on a rhythm, at the times your audience is actually there, without you having to remember.
The parts of each profile that decide whether a visitor becomes a booking: the bio, the links, the highlights, the buttons.
Comments, messages and reviews answered promptly and in your voice, including the ones you would rather not read.
One monthly report in plain language: what we did, what it produced, and what we are changing next month because of it.
Budget put behind the content that has already proved it works, aimed at the people near enough to walk in.
Being found by the people already searching for somewhere to eat or stay nearby, on the map and in the results.
The page the content sends people to: fast, readable on a phone, and built so that booking or ordering takes as few steps as possible.
A consistent look and voice, so a year of content adds up to something recognisable instead of a year of unrelated posts.
How we deliver
From first conversation to compounding results
The same steps whether you run one restaurant or a group of hotels. Only the depth of each one changes.
Discovery
We sit down with you and go through the business, the customers, the goals and how you are positioned today. What comes out is a written picture of who we are talking to and what a good month actually looks like for you.
Strategy
Channels, messaging, content pillars and the numbers we will judge the work by. You approve the plan before anything is produced, so nobody is guessing what the content is meant to do.
Capture and production
You receive structured recording instructions, so filming takes minutes rather than an afternoon. We handle the editing, design, copy and packaging from there.
Distribution and reporting
We publish, optimise for each platform, and come back with what worked, what did not and what we are changing next month. The reporting is the part that makes the following month better.
Whether you are opening your first place or running several, the process gets consistent content out early and gives you a clear view of what it is doing.
Who we work with
Restaurants
Bars & Cafés
Hotels & Boutique Stays
Rural & Coastal Tourism
Food Brands
Organic & Natural Products
Bakeries & Patisserie
Wineries & Distilleries
Delis & Specialty Retail
Catering & Events
Food Trucks & Street Food
Restaurant Groups
Hospitality and food, in Spain and across Europe. We take on a small number of businesses at a time and stay accountable for what the content does.
If you’re wondering, we’re answering
Do I have to film the content myself?
You film, we do everything else. You get short written instructions each month saying exactly what to record and how, so it fits around service rather than becoming a production day. If filming is genuinely not possible we will tell you before you sign anything.
How long before we see a difference?
The first month is set-up: strategy, pillars and the first content going out consistently. Most of what changes in month one is the quality and rhythm of what you publish. Judging results fairly takes about three months, which is why the reporting starts immediately.
Do you take on competitors in the same city?
No. We work with a small number of businesses at a time and we do not take two that compete directly in the same area. If we cannot work with you for that reason we will say so on the first call.
What do you actually manage?
Strategy, content pillars, editing, design, copy, publishing, platform optimisation and monthly reporting. You approve the plan, record what we ask for, and see the numbers each month.
Who owns the accounts and the content?
You do, from the start. The profiles stay registered to you and the finished content is yours. If you ever stop working with us, you keep everything and we hand over the plan.
Can you work alongside someone we already have?
Often that works well. We can lead the whole thing, or take a defined part such as strategy and reporting while your team keeps posting. What we will not do is duplicate work without saying so.
Do you work outside Spain?
Yes. We are based in Spain and most clients are here, but the work is done remotely and we take on hospitality and food businesses elsewhere in Europe.
What happens if it is not working?
You hear it from us first, in the monthly report, with what we think is causing it and what we want to change. Plans are month to month for that reason.